Navigating the Tech Titans: Apple and Microsoft’s 2024 Market Outlook

Samuel Leach
2 min readJan 8, 2024

Apple’s Rocky Start and the Path Ahead

Apple vs Microsoft

As 2024 unfolds, Apple finds itself in uncharted waters, experiencing a start to the year that’s been unseen in over four decades. JPMorgan analyst Samik Chatterjee notes that Apple shares have returned to their pre-iPhone 15 launch levels of September 2023, attributing this “round trip” to growing pessimism…

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Samuel Leach

I am the CEO and founder of Samuel & Co Trading, an entrepreneur, YouTuber and Influencer. www.samuelandcotrading.com. Feel free to follow on Insta @samuelleach